Central Communication Agency (CCA)

As Firm Director of the Central Communication Agency (CCA), I led projects that combined leadership, client management, and digital storytelling. One of my key initiatives was overseeing the agency’s blog platform, where account executives reflected on professional growth, networking, and agency life.

In this role, I:

Edited and published student-written blogs to maintain brand voice and consistency.

Managed the CCA website, ensuring engaging and professional presentation.

Authored my own blog, Navigating Life: The Power of Networking, which highlighted the role of mentorship and connections in PR career development.

This project reflects my ability to manage content strategy, elevate the voices of a diverse team, and create digital assets that strengthened CCA’s presence within Central Washington University and the broader community.